With the whole world being turned upside down in the last year, and with social distancing measures becoming stricter, businesses have seen a significant rise in disruptions to how they operate.

Whilst sadly this has seen several businesses close, the e-commerce industry has been heading in a positive direction. It has carved out a new way to do business. Consumers have now headed to the internet to source their products, and that shift in trend is unlikely to revert back after the restrictions are lifted.

Because of this change in consumer spending habits, now is a vital time to consider becoming an e-commerce business if possible. The future of retail is changing.

The Pushy Pandemic

Last year, the start of the pandemic had businesses scramble to find a new way to trade. The traditional brick and mortar shop was a thing of the near past. The high streets were left bare as everyone started their online spree.

The bump the pandemic created has already leaked into 2021 and experts have previously suggested that the ‘good old days’ won’t be common practise till as late as 2024.

That said, it was estimated that 2021 would see a 6.3% decline in the UK, as it will take us a few years to reach the boom of sales that 2020 brought. We should see an e-commerce match with 2020 in 2023 and when it does, we could see figures well above anything pre-pandemic, which was at £143.51 billion.

How could this benefit your business?

If you’re a business that relies on selling products or services, now is the right time to start thinking about your e-commerce sites, and there are plenty of options.

If you’re a business that relies on selling products or services, now is the right time to start thinking about your e-commerce sites, and there are plenty of options.

Facebook

Ok, so the first option is Facebook. If you’re just starting then we would recommend this one for you. This is a perfect way to test the waters, by selling things on an already established page. You can advertise your products and see whether developing your online store away from Facebook would be the right option for you. Read this handy article here about how to get started with Facebook Shop.

Shopify

This is probably one of the most well-known platforms for building your e-commerce site. Shopify has some great pricing and you pay monthly. This is perfect if cash flow is something you’re worried about when starting your online store.

Shopify is customisable and some of the themes that they offer are smart and could push your brand into something that looks sleek and professional.

From pricing starting from as little as $29 per month, Shopify is a perfect way to go from selling on social media, to getting your brand more prestige. It does have its limitations though and sometimes a Shopify website is easy to spot. If you’re still not sure how Shopify works, we would be happy to see how we can help.

Hire a Web Developer

So you need more than what Shopify offers, we understand. Once you have hit a level with your business where a more managed approach is needed, this is when we would suggest hiring a professional team. You want something that stands out from the crowd and is unique.

The first thing to do would be to find the perfect people. People who understand your needs, your timescales, and most importantly your budget. Find a team that will sit with you, just to have a chat, for free, about all of these things. Building your bespoke online store is easier when it is placed in the right hands. From the correct SEO to the right branding, there are some amazing creatives out there who can help.

Of course, we would love to chat with anyone about their next or existing e-commerce idea. If that something you think we could help with, then don’t hesitate to get in touch with the team. Remember, we have been doing this a long time! Head over to our contact page here to get in touch.